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18px;display:flex}.console-dots{align-items:center;gap:7px;display:flex}.dot{border-radius:50%;width:10px;height:10px}.dot-red{opacity:.8;background:#ef4444}.dot-yellow{opacity:.8;background:#eab308}.dot-green{opacity:.8;background:#22c55e}.console-filename{font-family:var(--sans);color:var(--text-secondary);align-items:center;gap:7px;font-size:.8125rem;font-weight:500;display:flex}.console-status-pill{color:var(--accent);letter-spacing:.06em;background:#f973161a;border:1px solid #f9731640;border-radius:9999px;align-items:center;gap:6px;padding:3px 10px;font-size:.6875rem;font-weight:600;display:inline-flex}.status-live-dot{background:var(--accent);width:5px;height:5px;box-shadow:0 0 8px var(--accent);border-radius:50%;animation:1.8s infinite pulse-live}@keyframes pulse-live{0%,to{opacity:1;transform:scale(1)}50%{opacity:.4;transform:scale(.85)}}.console-reset-btn{border:1px solid var(--line-strong);color:var(--text-primary);cursor:pointer;background:#ffffff14;border-radius:9999px;align-items:center;gap:6px;padding:3px 10px;font-size:.6875rem;font-weight:600;transition:background .15s;display:inline-flex}.console-reset-btn:hover{background:#ffffff24}.console-screen{aspect-ratio:16/9;background:#09090b;flex-direction:column;justify-content:space-between;min-height:380px;padding:24px;display:flex;position:relative;overflow:hidden}.console-screen.is-playing{padding:0}.console-iframe-container{z-index:20;background:#000;width:100%;height:100%;position:absolute;inset:0}.console-iframe{border:0;width:100%;height:100%}.console-thumb-bg{object-fit:cover;z-index:1;width:100%;height:100%;transition:transform .4s,filter .4s;position:absolute;inset:0}.console-screen:hover .console-thumb-bg{transform:scale(1.02)}.console-screen-scrim{z-index:2;pointer-events:none;background:radial-gradient(circle,#0f0e1173 0%,#09090be0 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span{color:var(--text-muted);font-size:.6875rem;display:block}.badge-top-left{top:20px;left:20px}.badge-top-right{top:20px;right:20px}.console-center-preview{z-index:4;text-align:center;flex-direction:column;align-items:center;gap:16px;margin:auto;display:flex;position:relative}.center-play-button{background:var(--accent);color:#09090b;cursor:pointer;border-radius:50%;place-items:center;width:72px;height:72px;transition:transform .2s,background .2s;display:grid;box-shadow:0 12px 30px #f9731659}.center-play-button:hover{background:var(--accent-light);transform:scale(1.08)}.center-pulse-ring{pointer-events:none;border:2px solid #f9731666;border-radius:50%;width:72px;height:72px;animation:2.4s cubic-bezier(.215,.61,.355,1) infinite pulse-ring;position:absolute;top:0;left:50%;transform:translate(-50%)}@keyframes pulse-ring{0%{opacity:.8;transform:translate(-50%)scale(1)}to{opacity:0;transform:translate(-50%)scale(1.7)}}.center-label strong{color:var(--text-primary);letter-spacing:-.01em;font-size:1.125rem;font-weight:600;display:block}.center-label span{color:var(--text-secondary);margin-top:4px;font-size:.8125rem;display:block}.console-screen-footer{z-index:4;justify-content:space-between;align-items:center;display:flex;position:relative}.console-tool-tag{border:1px solid var(--line);color:var(--text-secondary);background:#ffffff0d;border-radius:8px;align-items:center;gap:8px;padding:6px 12px;font-size:.75rem;font-weight:500;display:inline-flex}.console-audio-indicator{color:var(--text-secondary);align-items:center;gap:10px;display:flex}.waveform-container{align-items:flex-end;gap:3px;height:16px;display:flex}.wave-bar{background:var(--accent);border-radius:9999px;width:2.5px;animation:1.1s ease-in-out infinite alternate wave-bounce}@keyframes wave-bounce{0%{opacity:.4;transform:scaleY(.25)}to{opacity:1;transform:scaleY(1)}}.console-timeline{border-top:1px solid var(--line);background:#111014;padding:16px 24px}.timeline-track{cursor:pointer;background:#ffffff14;border-radius:9999px;width:100%;height:4px;position:relative}.timeline-progress{background:linear-gradient(90deg,#ea580c 0%,#f97316 100%);border-radius:9999px;height:100%;position:relative}.timeline-scrubber-head{width:12px;height:12px;box-shadow:0 0 10px var(--accent);background:#fff;border-radius:50%;position:absolute;top:-4px;right:-5px}.timeline-chapters{grid-template-columns:repeat(4,1fr);gap:8px;margin-top:12px;display:grid}.chapter-marker{color:var(--text-muted);cursor:pointer;text-align:left;background:0 0;border:0;align-items:center;gap:6px;padding:0;font-size:.75rem;display:flex}.chapter-marker.active{color:var(--text-secondary)}.chapter-dot{background:currentColor;border-radius:50%;width:5px;height:5px}.chapter-marker.active .chapter-dot{background:var(--accent);box-shadow:0 0 6px var(--accent)}.console-switcher-strip{border-top:1px solid var(--line);justify-content:space-between;align-items:center;margin-top:14px;padding-top:12px;display:flex}.console-switcher-pill{border:1px solid var(--line);color:var(--text-secondary);cursor:pointer;background:#ffffff0a;border-radius:6px;padding:4px 10px;font-size:.75rem;font-weight:500;transition:all .15s}.console-switcher-pill:hover,.console-switcher-pill.active{border-color:var(--line-accent);color:var(--accent);background:#f9731626}.console-yt-link{color:var(--text-muted);align-items:center;gap:4px;font-size:.75rem;transition:color .15s;display:inline-flex}.console-yt-link:hover{color:var(--accent)}.sponsor-premise{padding-block:5rem}.premise-editorial{border:1px solid var(--glass-border);-webkit-backdrop-filter:blur(20px)saturate(140%);box-shadow:var(--glass-specular), var(--glass-shadow);background:radial-gradient(at top,#f9731612 0%,#ffffff05 60%),linear-gradient(160deg,#ffffff0a 0%,#0f0e1299 100%);border-radius:28px;padding:4.5rem 3.5rem;transition:border-color .25s,box-shadow .25s}.premise-editorial:hover{border-color:var(--glass-border-hover);box-shadow:var(--glass-specular-hover), var(--glass-shadow-hover)}.premise-top-row{max-width:840px;margin-bottom:3.5rem}.premise-top-row h2{font-family:var(--display);letter-spacing:-.03em;margin:12px 0 20px;font-size:clamp(2.25rem,4vw,3.25rem);font-weight:500;line-height:1.12}.premise-top-row h2 em{color:var(--accent);font-style:italic;font-weight:500}.premise-lead{color:var(--text-secondary);margin:0;font-size:1.125rem;line-height:1.65}.premise-pillars-grid{border-top:1px solid var(--line);grid-template-columns:repeat(3,1fr);gap:36px;padding-top:32px;display:grid}.premise-pillar{flex-direction:column;display:flex}.pillar-num{font-family:var(--sans);color:var(--accent);letter-spacing:.08em;margin-bottom:14px;font-size:.8125rem;font-weight:700}.premise-pillar h3{font-family:var(--sans);color:var(--text-primary);letter-spacing:-.01em;margin:0 0 10px;font-size:1.125rem;font-weight:600}.premise-pillar p{color:var(--text-secondary);margin:0;font-size:.9375rem;line-height:1.65}.premise-footer-cta{border-top:1px solid var(--line);margin-top:3rem;padding-top:24px}.premise-link{color:var(--accent);align-items:center;gap:8px;font-size:.875rem;font-weight:600;transition:gap .15s,color .15s;display:inline-flex}.premise-link:hover{color:var(--accent-light);gap:12px}.content-section{padding-block:6rem}.section-header-center{text-align:center;margin-inline:auto;max-width:680px;margin-bottom:3.5rem}.section-kicker{color:var(--accent);letter-spacing:.1em;text-transform:uppercase;margin-bottom:12px;font-size:.75rem;font-weight:600;display:inline-block}.section-header-center h2,.section-heading h2{font-family:var(--display);letter-spacing:-.03em;margin:0;font-size:clamp(2rem,3.5vw,2.75rem);font-weight:500;line-height:1.15}.section-header-center h2 em,.section-heading h2 em,.about-grid h2 em,.contact-cta h2 em{color:var(--accent);font-style:italic;font-weight:500}.section-header-center p,.section-heading p{color:var(--text-secondary);margin:12px 0 0;font-size:1rem;line-height:1.6}.video-grid{grid-template-columns:repeat(2,1fr);gap:28px;display:grid}.video-card{border:1px solid var(--glass-border);-webkit-backdrop-filter:var(--glass-blur);box-shadow:var(--glass-specular), 0 18px 45px -10px #00000080;background:linear-gradient(#ffffff0a 0%,#121116b3 100%);border-radius:20px;transition:transform .25s cubic-bezier(.16,1,.3,1),border-color .25s,box-shadow .25s,background .25s;overflow:hidden}.video-card:hover{box-shadow:var(--glass-specular-hover), 0 24px 55px -10px #000000a6, 0 0 25px #f973161a;background:linear-gradient(#fff1 0%,#18161cbf 100%);border-color:#f9731659;transform:translateY(-3px)}.video-thumb{aspect-ratio:16/9;background:#111;display:block;position:relative;overflow:hidden}.video-thumb:after{content:"";background:linear-gradient(#0000 50%,#09090bb3);position:absolute;inset:0}.video-thumb img{object-fit:cover;transition:transform .4s}.video-card:hover .video-thumb img{transform:scale(1.03)}.video-play{z-index:2;background:var(--accent);color:#09090b;border-radius:50%;place-items:center;width:52px;height:52px;transition:transform .15s,background .15s;display:grid;position:absolute;inset:50% auto auto 50%;transform:translate(-50%,-50%);box-shadow:0 10px 25px #0006}.video-card:hover .video-play{background:var(--accent-light);transform:translate(-50%,-50%)scale(1.08)}.video-body{padding:24px}.video-body h3{min-height:52px;font-family:var(--sans);letter-spacing:-.015em;color:var(--text-primary);margin:0;font-size:1.125rem;font-weight:600;line-height:1.4}.video-meta{color:var(--text-muted);justify-content:space-between;align-items:center;gap:12px;margin-top:14px;font-size:.8125rem;display:flex}.video-meta span{align-items:center;gap:6px;display:inline-flex}.watch-button{border:1px solid var(--line);width:100%;min-height:38px;color:var(--text-primary);background:#ffffff08;border-radius:12px;justify-content:center;align-items:center;gap:8px;margin-top:20px;padding:0 16px;font-size:.8125rem;font-weight:500;transition:border-color .15s,background .15s;display:inline-flex}.watch-button:hover{border-color:var(--line-accent);background:#f9731614}.campaign-system-section{border-top:1px solid var(--line);border-bottom:1px solid var(--line);background:var(--bg-subtle);padding-block:6rem}.campaign-grid-four{grid-template-columns:repeat(4,1fr);gap:24px;display:grid}.campaign-step-card{border:1px solid var(--glass-border);background:var(--glass-bg);-webkit-backdrop-filter:var(--glass-blur);box-shadow:var(--glass-specular), 0 14px 36px -8px #0006;border-radius:20px;flex-direction:column;padding:28px 24px;transition:transform .25s cubic-bezier(.16,1,.3,1),border-color .25s,box-shadow .25s,background .25s;display:flex;position:relative}.campaign-step-card:hover{background:var(--glass-bg-hover);box-shadow:var(--glass-specular-hover), 0 20px 45px -8px #0000008c, 0 0 20px #f9731614;border-color:#f9731659;transform:translateY(-3px)}.campaign-step-number{font-family:var(--sans);color:var(--accent);letter-spacing:.05em;font-size:.875rem;font-weight:700}.campaign-step-card h3{font-family:var(--sans);letter-spacing:-.01em;color:var(--text-primary);margin:0 0 10px;font-size:1.125rem;font-weight:600}.campaign-step-card p{color:var(--text-secondary);margin:0;font-size:.875rem;line-height:1.6}.tool-grid{grid-template-columns:repeat(6,1fr);gap:16px;display:grid}.tool-card{border:1px solid var(--glass-border);background:var(--glass-bg);-webkit-backdrop-filter:blur(12px)saturate(130%);box-shadow:var(--glass-specular), 0 8px 24px -6px #00000059;border-radius:16px;flex-direction:column;justify-content:center;align-items:center;gap:10px;padding:24px 16px;transition:transform .2s cubic-bezier(.16,1,.3,1),border-color .2s,background .2s,box-shadow .2s;display:flex}.tool-card:hover{box-shadow:var(--glass-specular-hover), 0 12px 30px -6px #00000073, 0 0 16px #f973161f;background:linear-gradient(145deg,#f9731614 0%,#ffffff08 100%);border-color:#f9731659;transform:translateY(-2px)}.tool-card img{background:#f4f4f5;border-radius:10px;padding:2px}.tool-card strong{color:var(--text-primary);font-size:.875rem;font-weight:600}.tool-card span{color:var(--text-muted);font-size:.75rem}.coverage-note{text-align:center;color:var(--text-muted);margin:28px 0 0;font-size:.8125rem}.objectives-grid{grid-template-columns:repeat(4,1fr);gap:20px;display:grid}.objective-card{border:1px solid var(--glass-border);background:var(--glass-bg);-webkit-backdrop-filter:var(--glass-blur);box-shadow:var(--glass-specular), 0 16px 40px -10px #00000073;border-radius:20px;flex-direction:column;justify-content:space-between;min-height:220px;padding:28px;transition:transform .25s cubic-bezier(.16,1,.3,1),border-color .25s,box-shadow .25s,background .25s;display:flex}.objective-card:hover{background:var(--glass-bg-hover);box-shadow:var(--glass-specular-hover), 0 22px 48px -10px #0009;border-color:#f9731659;transform:translateY(-2px)}.objective-top{justify-content:space-between;align-items:center;display:flex}.objective-card>div>span{color:var(--accent);font-size:.875rem;font-weight:700}.objective-card h3{font-family:var(--sans);letter-spacing:-.015em;color:var(--text-primary);margin:16px 0 8px;font-size:1.25rem;font-weight:600}.objective-card p{color:var(--text-secondary);margin:0;font-size:.875rem;line-height:1.55}.standards-matrix-wrap{width:100%}.standards-matrix{border:1px solid var(--glass-border);-webkit-backdrop-filter:blur(20px)saturate(140%);box-shadow:var(--glass-specular), var(--glass-shadow);background:#ffffff14;border-radius:24px;grid-template-columns:repeat(3,1fr);gap:1px;display:grid;overflow:hidden}.standard-cell{-webkit-backdrop-filter:var(--glass-blur);background:#0d0c10b8;flex-direction:column;justify-content:space-between;min-height:250px;padding:36px 32px;transition:background .25s,box-shadow .25s;display:flex}.standard-cell:hover{background:#141219d9;box-shadow:inset 0 1px #ffffff1a}.standard-cell-top{justify-content:space-between;align-items:center;margin-bottom:24px;display:flex}.standard-num{font-family:var(--sans);color:var(--accent);letter-spacing:.06em;font-size:.8125rem;font-weight:700}.standard-tag{text-transform:uppercase;letter-spacing:.08em;color:var(--text-muted);-webkit-backdrop-filter:blur(8px);border:1px solid var(--glass-border);background:#ffffff0a;border-radius:9999px;padding:3px 9px;font-size:.6875rem;font-weight:600}.standard-cell-body h3{font-family:var(--sans);color:var(--text-primary);letter-spacing:-.015em;margin:0 0 12px;font-size:1.1875rem;font-weight:600}.standard-cell-body p{color:var(--text-secondary);margin:0;font-size:.9375rem;line-height:1.6}.standard-cell-bottom{border-top:1px solid var(--line);margin-top:28px;padding-top:16px}.standard-deliverable{color:var(--text-muted);align-items:center;gap:6px;font-size:.75rem;font-weight:500;transition:color .15s;display:inline-flex}.standard-cell:hover .standard-deliverable{color:var(--accent)}.about-grid{border:1px solid var(--glass-border);-webkit-backdrop-filter:blur(20px)saturate(140%);box-shadow:var(--glass-specular), var(--glass-shadow);background:linear-gradient(160deg,#ffffff0b 0%,#ffffff04 100%);border-radius:24px;grid-template-columns:1fr 1fr;align-items:center;gap:56px;padding:56px;transition:border-color .25s,box-shadow .25s;display:grid}.about-grid:hover{box-shadow:var(--glass-specular-hover), var(--glass-shadow-hover);border-color:#ffffff2e}.about-text p:first-child{color:var(--text-primary);margin:0 0 16px;font-size:1.25rem;font-weight:500;line-height:1.45}.about-text p:last-child{color:var(--text-secondary);margin:0;font-size:.9375rem;line-height:1.65}.audience-card{border:1px solid var(--glass-border);-webkit-backdrop-filter:blur(20px)saturate(140%);box-shadow:var(--glass-specular), var(--glass-shadow);background:linear-gradient(160deg,#ffffff0b 0%,#121116a6 100%);border-radius:24px;grid-template-columns:1fr 1.2fr;gap:48px;padding:48px;transition:border-color .25s,box-shadow .25s;display:grid}.audience-card:hover{box-shadow:var(--glass-specular-hover), var(--glass-shadow-hover);border-color:#ffffff2e}.audience-number{border-right:1px solid var(--line);flex-direction:column;justify-content:center;padding-right:48px;display:flex}.audience-number strong{color:var(--accent);font-family:var(--sans);letter-spacing:-.04em;font-size:clamp(3.5rem,6vw,5.5rem);font-weight:700;line-height:.95;display:block}.audience-number>span{color:var(--text-primary);margin-top:16px;font-size:1rem;font-weight:600;display:block}.audience-number p{color:var(--text-muted);margin:16px 0 0;font-size:.875rem;line-height:1.6}.audience-copy{flex-direction:column;justify-content:center;display:flex}.audience-chart-wrap{flex-direction:column;gap:20px;display:flex}.audience-chart-header{border-bottom:1px solid var(--line);justify-content:space-between;align-items:center;padding-bottom:12px;display:flex}.audience-chart-title{color:var(--text-primary);font-size:.875rem;font-weight:600}.audience-chart-sample{color:var(--text-muted);font-size:.75rem}.audience-bar-list{flex-direction:column;gap:16px;display:flex}.audience-role-item{flex-direction:column;gap:8px;display:flex}.audience-role-meta{justify-content:space-between;align-items:center;display:flex}.audience-role-icon{width:26px;height:26px;color:var(--accent);background:#f973161a;border-radius:6px;place-items:center;display:grid}.audience-role-name{color:var(--text-primary);font-size:.875rem;font-weight:500}.audience-bar-track{background:#ffffff0f;border-radius:9999px;width:100%;height:8px;overflow:hidden}.audience-bar-progress{background:linear-gradient(90deg,#ea580c 0%,#f97316 100%);border-radius:9999px;height:100%}.audience-geo-strip{border-top:1px solid var(--line);flex-wrap:wrap;align-items:center;gap:10px;padding-top:14px;display:flex}.geo-label{color:var(--text-muted);text-transform:uppercase;letter-spacing:.05em;font-size:.75rem;font-weight:600}.geo-tags{flex-wrap:wrap;gap:8px;display:flex}.geo-tags span{color:var(--text-secondary);border:1px solid var(--line);background:#ffffff0a;border-radius:6px;padding:4px 10px;font-size:.75rem}.process-grid{grid-template-columns:repeat(4,1fr);gap:24px;display:grid}.process-card{border:1px solid var(--glass-border);background:var(--glass-bg);-webkit-backdrop-filter:var(--glass-blur);box-shadow:var(--glass-specular), 0 16px 36px -8px #0006;border-radius:20px;flex-direction:column;padding:32px 24px;transition:transform .25s cubic-bezier(.16,1,.3,1),border-color .25s,box-shadow .25s,background .25s;display:flex}.process-card:hover{border-color:var(--glass-border-hover);background:var(--glass-bg-hover);box-shadow:var(--glass-specular-hover), 0 22px 46px -8px #0000008c;transform:translateY(-2px)}.process-number{color:var(--accent);letter-spacing:.05em;margin-bottom:24px;font-size:.875rem;font-weight:700}.process-card h3{font-family:var(--sans);letter-spacing:-.015em;color:var(--text-primary);margin:0 0 10px;font-size:1.25rem;font-weight:600}.process-card p{color:var(--text-secondary);margin:0;font-size:.875rem;line-height:1.6}.faq-grid{grid-template-columns:repeat(2,1fr);gap:24px;display:grid}.faq-card{border:1px solid var(--glass-border);background:var(--glass-bg);-webkit-backdrop-filter:var(--glass-blur);box-shadow:var(--glass-specular), 0 14px 34px -8px #00000059;border-radius:20px;flex-direction:column;gap:12px;padding:32px 28px;transition:border-color .2s,background .2s,box-shadow .2s;display:flex}.faq-card:hover{border-color:var(--glass-border-hover);background:var(--glass-bg-hover);box-shadow:var(--glass-specular-hover), 0 18px 40px -8px #00000073}.faq-card 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